The Role of Future Generations in Place Branding: The Case of Huelva City
The process of creating place brands must position the citizen at the center of the debate. The City Council of Huelva, a city in Southern Spain with a population of 142,538 inhabitants, promoted a territorial brand in 2022 in order to seek a new positioning for the city in tourism markets, investme...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Cogitatio
2024-02-01
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| Series: | Politics and Governance |
| Subjects: | |
| Online Access: | https://www.cogitatiopress.com/politicsandgovernance/article/view/7730 |