Accounting and Financial Models of Strategic Decision-Making in the Pricing Sphere

In an unstable external environment, an urgent task for enterprise managers is to determine a pricing strategy based on internal accounting and financial data to preserve the market position in the long term. The article aims to form a model for making strategic management decisions in the field of...

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Bibliographic Details
Main Authors: Valeriia Fesenko, Nataliia Svichkar, Iryna Tiutchenko
Format: Article
Language:deu
Published: Institute of Accounting and Finance 2023-09-01
Series:Облік і фінанси
Subjects:
Online Access:http://www.afj.org.ua/pdf/1005-oblikovo-finansovi-modeli-priynyattya-strategichnih-rishen-u-sferi-cinoutvorennya.pdf