Exhibitors’ perception of the 2017 Sanganai/Hlanganani World Tourism Expo.
The event management (meetings, incentives, conventions and exhibitions (MICE) industry has been booming of late (Lim and Zhu, 2018) and recording high growths rates over a number of years, as tourism players are prioritizing the product as a way to diversify their tourism offerings. The study conse...
| Autors principals: | , , |
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| Format: | Article |
| Idioma: | English |
| Publicat: |
AfricaJournals
2018-05-01
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| Col·lecció: | African Journal of Hospitality, Tourism and Leisure |
| Matèries: | |
| Accés en línia: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_34_vol_7_3__2018.pdf |