Reducing Respondent Burden with Efficient Survey Invitation Design
Increasing costs of data collection and decreasing response rates in social surveys has led to a proliferation of mixed-mode and self-administered surveys. In this context the design and content of survey invitations is increasingly important as it influences propensities to participate. By reducin...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
European Survey Research Association
2021-08-01
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| Series: | Survey Research Methods |
| Subjects: | |
| Online Access: | https://ojs.ub.uni-konstanz.de/srm/article/view/7777 |