Relationship of information technology and customer loyalty in air transport

Customer loyalty is the key indicator of business success on online firms. Many organizations in the Airline Industry have add value of e-service not only aiming to be competitive but also to reduce costs and to increase revenues. Nowadays, the development of Information Technology (IT) has brought...

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Bibliographic Details
Main Author: Waramontri Rojanard
Format: Article
Language:English
Published: EDP Sciences 2020-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/77/e3sconf_ersme2020_03005.pdf