PENGARUH HARGA DAN FAKTOR PSIKOLOGIS TERHADAP KEPUTUSAN PEMESANAN AKOMODASI MELALUI ONLINE TRAVEL AGENT
This study aims to identify the effect of price and psychological factors on accommodation booking decisions through the Airbnb application. Data collection in this research was carried out by observation, interview, questionnaire and literature study techniques. The data analysis technique used is...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Udayana
2022-07-01
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| Series: | Jurnal IPTA |
| Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/89484 |