The moderating effect of agglomeration on horizontal differentiation and online reviews: the case of Paris hotels
Purpose – Hotels are immersed in a very competitive environment and hoteliers have to plan and redesign their strategies to stay in the hospitality industry while faced with a steady rise in competition. Hoteliers can employ horizontal differentiation strategies and pricing decisions to gain a compe...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2022-04-01
|
Series: | European Journal of Management and Business Economics |
Subjects: | |
Online Access: | https://www.emerald.com/insight/content/doi/10.1108/EJMBE-05-2021-0154/full/pdf |