The moderating effect of agglomeration on horizontal differentiation and online reviews: the case of Paris hotels
Purpose – Hotels are immersed in a very competitive environment and hoteliers have to plan and redesign their strategies to stay in the hospitality industry while faced with a steady rise in competition. Hoteliers can employ horizontal differentiation strategies and pricing decisions to gain a compe...
Main Authors: | María D. Illescas-Manzano, Sergio Martínez-Puertas, Manuel Sánchez-Pérez |
---|---|
Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2022-04-01
|
Series: | European Journal of Management and Business Economics |
Subjects: | |
Online Access: | https://www.emerald.com/insight/content/doi/10.1108/EJMBE-05-2021-0154/full/pdf |
Similar Items
-
The Influence of Online Customer Reviews and Prices on Product Purchasing Decisions Fashion on the Shopee Marketplace in Bekasi
by: Ayu Wulandari, et al.
Published: (2023-11-01) -
Decision Aids in Online Review Portals: An Empirical Study Investigating Their Effectiveness in the Sensemaking Process of Online Information Consumers
by: Amal Ponathil, et al.
Published: (2020-06-01) -
Impact of environment on hotel customer satisfaction in Southeast Asia: A study of online booking site reviews
by: Cuicui Ding, et al.
Published: (2022-08-01) -
ALL THAT GLITTERS IS NOT GOLD: BEYOND ONLINE HOTEL REVIEWS
by: Ivana First Komen, et al.
Published: (2022-10-01) -
The Influence of Opinion Leaders’ eWOM on Online Consumer Decisions: A Study on Social Influence
by: Sandra Tobon, et al.
Published: (2021-01-01)