PENGEMBANGAN AGROINDUSTRI GULA KELAPA DI KABUPATEN CILACAP: KAJIAN STRATEGI MARKETING HASIL PERTANIAN

PENGEMBANGAN AGROINDUSTRI GULA KELAPA DI KABUPATEN CILACAP: KAJIAN STRATEGI MARKETING HASIL PERTANIAN

Coconut sugar industry as a part of agroindustry has given significances in regional agriculture development, however  it has not yet met the businessman needs because of the lack significant industrial development and marketing efficiency. Therefore, this study aims at identifying both the external...

Full description

Bibliographic Details
Main Authors: Nariswari Novi Pudyastuti, Masyhuri Masyhuri, Any Suryantini
Format: Article
Language:English
Published: Universitas Gadjah Mada 2019-10-01
Series:Jurnal Kawistara
Subjects:
business development
coconut sugar industry
marketing strategy
swot analysis
Online Access:https://jurnal.ugm.ac.id/kawistara/article/view/39539

Internet

https://jurnal.ugm.ac.id/kawistara/article/view/39539

Similar Items