Demystifying the Hegemony of the English Language: Scrutiny of ‘Gak Bisa Bahasa Inggris!’ Advertisement within a Semiotics Lens
Due to its overarching status and power, the English language has dominated and influenced nearly in various means of communication, and one of which is instantiated in advertisements. However, studies concerning the hegemony of the English language represented in an advertisement were found to be u...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Lancang Kuning
2021-12-01
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| Series: | Elsya |
| Subjects: | |
| Online Access: | https://journal.unilak.ac.id/index.php/elsya/article/view/7582 |