Examining the impact of the packaging design of nearly expired food on consumer purchase intentions

Abstract Discarding excessive amounts of food that is nearing expiry is a predominant contributor to food waste, leading to substantial economic losses and environmental pollution. To examine the impact of packaging design features on consumer inclinations to buy nearly expired products, this study...

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Bibliographic Details
Main Authors: Bilu Chen, Wen Hua, Shan Wu
Format: Article
Language:English
Published: Springer Nature 2024-12-01
Series:Humanities & Social Sciences Communications
Online Access:https://doi.org/10.1057/s41599-024-04175-y