SEARCH TOOLS AND COMPETITOR ANALYSIS IN THE MEDIA BUSINESS
The proposed article is devoted to the study of the main tools for identifying rival enterprises in the market in the field of media-entrepreneurship. The most common methods of competitor analysis are presented.
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Real Economy Publishing House
2019-02-01
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| Series: | Стратегии бизнеса |
| Subjects: | |
| Online Access: | https://www.strategybusiness.ru/jour/article/view/504 |