Identify and Analysis of Factors Affecting the Success of New Product Development by Using System Dynamics Approach
The companies for their growth and survival in competitive domains must develop new products; however, innovation required for this process is a risky and costly enterprise. Most of the scholars have considered the factors leading to success as static and they have not taken into account their dynam...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2019-03-01
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Series: | Muṭāli̒āt-i Mudīriyyat-i Ṣan̒atī |
Subjects: | |
Online Access: | https://jims.atu.ac.ir/article_9606_89c5a931730d6e4532a2a6d4bc5ae8fa.pdf |