The Effect of Marketing Capability and Financial Capability on Improving Coffee Commodity Performance and Implications for Value Added in Kerinci Regency
This research study investigates the effect of marketing capability and financial capability on improving coffee commodity performance and its implications for value added in Kerinci Regency. A quantitative research approach was used, and data were collected from 110 coffee industries through a str...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
LPPM of Narotama University Surabaya
2023-09-01
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Series: | IJEBD (International Journal of Entrepreneurship and Business Development) |
Subjects: | |
Online Access: | https://jurnal.narotama.ac.id/index.php/ijebd/article/view/2321 |