Product-country image and crises in the Spanish horticultural sector: Classification and impact on the market

This research provides a conceptual framework to analyse the concept of ‘crisis’ and its multiple origins in the Spanish horticultural sector, the largest horticultural exporter in Europe. For this purpose, this study provides a typology of crises and a classification according to their nature, reas...

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Bibliographic Details
Main Authors: M. Mar Serrano-Arcos, Juan Carlos Pérez-Mesa, Raquel Sánchez-Fernández
Format: Article
Language:English
Published: Universidad Politécnica de Valencia 2018-06-01
Series:Economía Agraria y Recursos Naturales
Subjects:
Online Access:https://polipapers.upv.es/index.php/EARN/article/view/9111