Case Study of Multichannel Interaction in Healthcare Services

Case Study of Multichannel Interaction in Healthcare Services

A multichannel interaction service is a practice whereby organizations communicate and interact with their existing customers and potential new customers through different channels. This article presents a brief case study of multichannel interaction in healthcare services, which studies the viabili...

Full description

Bibliographic Details
Main Authors: Ailton Moreira, Júlio Duarte, Manuel Filipe Santos
Format: Article
Language:English
Published: MDPI AG 2023-01-01
Series:Information
Subjects:
multichannel interaction services
personalized healthcare services
multichannel services
continuity of healthcare services
conceptual model
COVID-19
Online Access:https://www.mdpi.com/2078-2489/14/1/37

Internet

https://www.mdpi.com/2078-2489/14/1/37

Similar Items