The Impact of Affiliate Marketing and Service Features on E-Commerce Consumers Buying Interest
The development of information technology in the 4.0 era has made business people make many changes in their business strategy, affiliate marketing is one of the marketing strategies that is being widely used today, apart from that, service features in the digital world are elements that need atten...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Bandung: Prodi Manajemen FE Universitas Langlangbuana
2023-04-01
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Series: | Almana: Jurnal Manajemen dan Bisnis |
Subjects: | |
Online Access: | http://journalfeb.unla.ac.id/index.php/almana/article/view/2088 |