Visual communication in public relations campaigns
This paper identifying the key components of effective campaigns inside PR and marketing landscape by describing the evidence for the power of visual communication. Visual communication has many advantages and arguably the most important on is the ability to process information faster. It's ess...
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| Format: | Article |
| Language: | English |
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Sciendo
2018-03-01
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| Series: | Marketing of Scientific and Research Organizations |
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| Online Access: | https://doi.org/10.14611/minib.27.03.2018.07 |