Meningkatkan Kepuasan Konsumen melalui Consumer Taste Perception terhadap Keputusan Pembelian Ulang pada UMKM Kuliner di Kota Bandung
The recovery of culinary MSMEs (Micro, Small, and Medium Enterprises) due to the pandemic is still in the process of moving towards stability. Many MSMEs in Bandung, especially in the culinary sector, have experienced a decline in their business turnover. This research aims to analyze efforts to inc...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Proklamasi 45 Yogyakarta
2023-11-01
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Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
Subjects: | |
Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/1194 |