Determinants affecting purchase intention of halal products: an article review
This study's main objectives are to analyze the literature related to the factors influencing halal products' purchase intention and identify the literature gap for future study recommendations. The researchers evaluate the numerous assessed studies conducted in different countries. Halal...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Airlangga
2020-11-01
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| Series: | Journal of Halal Product and Research |
| Subjects: | |
| Online Access: | https://e-journal.unair.ac.id/JHPR/article/view/23600 |