Entry Mode of Firms in an Emerging Economy: Evidence from Malaysia

The dynamics of the global competition patterns and world economy are encouraging construction firms to expand into emerging economies. Entry modes and its predictors have been the subjects of interest in international market strategic management research which is nonetheless lacking in the constru...

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Bibliographic Details
Main Authors: Kausar Yasmeen, Kuperan Viswanathan
Format: Article
Language:English
Published: EconJournals 2016-04-01
Series:International Journal of Economics and Financial Issues
Online Access:https://www.econjournals.com/index.php/ijefi/article/view/1772