Perceptions on the Effectiveness of Communication between Public Institutions and Journalists through Social Media

This article presents the challenges and opportunities of social media for public institutions and argues that the designing and implementing government public relations using social media involves more than merely having another communication channel for publics. I will explain the “social media”,...

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Bibliographic Details
Main Author: Mihaela Păun
Format: Article
Language:English
Published: University of Bucharest Publishing House 2009-11-01
Series:Styles of Communication
Subjects:
Online Access:http://journals.univ-danubius.ro/index.php/communication/article/view/145