Choice-induced preference change and the free-choice paradigm: A clarification
Positive spreading of ratings or rankings in the classical free-choice paradigm is commonly taken to indicate choice-induced change in preferences and has motivated influential theories as cognitive dissonance theory and self-perception theory. Chen and Risen (2010) argued by means of a mathematical...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Cambridge University Press
2015-01-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/12/12710/jdm12710.pdf |