Study on inventions of fresh food in commercial aspects using e-commerce over internet
Compared with the traditional fresh product retail model, the fresh food e-commerce model breaks the barriers of product production, sales and distribution, and realizes the integrated development of linkage. However, due to the many intermediate links in procurement, high cold chain logistics costs...
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Format: | Article |
Language: | English |
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Taylor & Francis Group
2021-05-01
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Series: | Acta Agriculturae Scandinavica. Section B, Soil and Plant Science |
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Online Access: | http://dx.doi.org/10.1080/09064710.2021.1880625 |
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author | Wei Wenji |
author_facet | Wei Wenji |
author_sort | Wei Wenji |
collection | DOAJ |
description | Compared with the traditional fresh product retail model, the fresh food e-commerce model breaks the barriers of product production, sales and distribution, and realizes the integrated development of linkage. However, due to the many intermediate links in procurement, high cold chain logistics costs, and poor inventory management efficiency, the operating efficiency of China's fresh food e-commerce has always been at a low level. In the context of the internet, this article constructs three new business models for fresh food e-commerce, including pre-sales models, vertical logistics models, and value proposition models. Authority support policies should be strengthened and expenditure in agricultural research should be increased. At the very same time, the rate of domestic online sales is steadily growing, primarily due to the continued rise of online web users. A good client base for fresh food suppliers has been laid by fast broadband penetration rates. It also proposes the implementation path of the new business model to reduce the transportation costs of enterprises as much as possible, expand the online market share of fresh products, and enhance the competitive advantage of fresh food e-commerce. |
first_indexed | 2024-03-12T00:28:56Z |
format | Article |
id | doaj.art-288d322e0ea742209a8dd4608983aa66 |
institution | Directory Open Access Journal |
issn | 0906-4710 1651-1913 |
language | English |
last_indexed | 2024-03-12T00:28:56Z |
publishDate | 2021-05-01 |
publisher | Taylor & Francis Group |
record_format | Article |
series | Acta Agriculturae Scandinavica. Section B, Soil and Plant Science |
spelling | doaj.art-288d322e0ea742209a8dd4608983aa662023-09-15T10:26:26ZengTaylor & Francis GroupActa Agriculturae Scandinavica. Section B, Soil and Plant Science0906-47101651-19132021-05-0171430331010.1080/09064710.2021.18806251880625Study on inventions of fresh food in commercial aspects using e-commerce over internetWei Wenji0ShangQiu Normal UniversityCompared with the traditional fresh product retail model, the fresh food e-commerce model breaks the barriers of product production, sales and distribution, and realizes the integrated development of linkage. However, due to the many intermediate links in procurement, high cold chain logistics costs, and poor inventory management efficiency, the operating efficiency of China's fresh food e-commerce has always been at a low level. In the context of the internet, this article constructs three new business models for fresh food e-commerce, including pre-sales models, vertical logistics models, and value proposition models. Authority support policies should be strengthened and expenditure in agricultural research should be increased. At the very same time, the rate of domestic online sales is steadily growing, primarily due to the continued rise of online web users. A good client base for fresh food suppliers has been laid by fast broadband penetration rates. It also proposes the implementation path of the new business model to reduce the transportation costs of enterprises as much as possible, expand the online market share of fresh products, and enhance the competitive advantage of fresh food e-commerce.http://dx.doi.org/10.1080/09064710.2021.1880625internetfresh food e-commercebusiness modelinnovationimplementation pathlogistics |
spellingShingle | Wei Wenji Study on inventions of fresh food in commercial aspects using e-commerce over internet Acta Agriculturae Scandinavica. Section B, Soil and Plant Science internet fresh food e-commerce business model innovation implementation path logistics |
title | Study on inventions of fresh food in commercial aspects using e-commerce over internet |
title_full | Study on inventions of fresh food in commercial aspects using e-commerce over internet |
title_fullStr | Study on inventions of fresh food in commercial aspects using e-commerce over internet |
title_full_unstemmed | Study on inventions of fresh food in commercial aspects using e-commerce over internet |
title_short | Study on inventions of fresh food in commercial aspects using e-commerce over internet |
title_sort | study on inventions of fresh food in commercial aspects using e commerce over internet |
topic | internet fresh food e-commerce business model innovation implementation path logistics |
url | http://dx.doi.org/10.1080/09064710.2021.1880625 |
work_keys_str_mv | AT weiwenji studyoninventionsoffreshfoodincommercialaspectsusingecommerceoverinternet |