An Efficient Model for NPD Performance Evaluation Using DEMATEL and Fuzzy ANP—Applied to the TFT-LCD Touch Panel Industry in Taiwan

As the competitive market nowadays shortens the life cycle of products, new products should be designed to meet the customer’s demand under a dynamic marketing environment so as to efficiently enhance the product strength of new products with maximization of profit. Hence, the key solution for enter...

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Bibliographic Details
Main Authors: Wen-Chin Chen, Hui-Pin Chang, Kuan-Ming Lin, Neng-Hao Kan
Format: Article
Language:English
Published: MDPI AG 2015-10-01
Series:Energies
Subjects:
Online Access:http://www.mdpi.com/1996-1073/8/10/11973