Identifying and depicting the path toward personal branding based on individual competencies and quality of employment

Introduction: The aims’ study is to present a model of personal branding based on individual competencies and the employment. In this qualitative research, the grounded theory approach has been adopted for data collection. The aim is to develop a model; this study is categorized as exploratory and f...

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Bibliographic Details
Main Authors: Mohammad Reza Taheri, Mohammad Reza Hamidizadeh, Ahmad Ali Yazdanpanah, Kamyar Kavosh
Format: Article
Language:fas
Published: Yazd University 2022-04-01
Series:کاوش‌های مدیریت بازرگانی
Subjects:
Online Access:http://bar.yazd.ac.ir/article_2830_d0db0b091ca80c73f35e96404c8e7aa9.pdf