INTERNATIONALIZATION ON THE SUGAR-ALCOHOL SECTOR IN THE NORTHEAST

INTERNATIONALIZATION ON THE SUGAR-ALCOHOL SECTOR IN THE NORTHEAST

The purpose of the present work is to analyze how companies on the sugar- alcohol sector in the Northeast are internationalizing their production. Six theories were selected to guide the analyses undertaken: Life Cicle, Uppsala, Adaptive Choice, Eclectic Paradigm, Resourcebased View and Diamond Mode...

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Bibliographic Details
Main Authors: Edjackson Marques Ferreira, André Gustavo Carvalho Machado, Walter Fernando Araújo Moraes
Format: Article
Language:English
Published: Escola Superior de Propaganda e Marketing - ESPM 2010-12-01
Series:Internext: Revista Eletrônica de Negócios Internacionais
Subjects:
setor sucroalcooleiro
internacionalização
trading companies.
Online Access:https://internext.espm.br/internext/article/view/100

Internet

https://internext.espm.br/internext/article/view/100

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