Brand Potential User Identification Algorithm Based on Sentiment Analysis

Brand Potential User Identification Algorithm Based on Sentiment Analysis

This paper firstly compares the current research status of text sentiment analysis and potential customer identification, and introduces the process of building sentiment dictionaries and feature selection, feature screening, and common classification algorithms in text analysis. Secondly, around th...

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Bibliographic Details
Main Author: Hongxia Li
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-05-01
Series:Frontiers in Psychology
Subjects:
sentiment analysis
brand potential users
identification algorithm
potential customer identification
sentiment dictionaries
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.906928/full

Internet

https://www.frontiersin.org/articles/10.3389/fpsyg.2022.906928/full

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