Application of Crowdsourcing in User Experience collection – a case study of Malayalam mobile applications

Purpose – This paper aims to prove the following hypothesis Problem Statement: HYPOTHESIS (1) User Experience collection of mobile applications can be done using the Crowdsourcing mechanism; (2) User Experience collection of mobile applications are influenced by the mindset of Crowdmembers, culture/...

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Bibliographic Details
Main Authors: Malathi Sivasankara Pillai, Kannan Balakrishnan
Format: Article
Language:English
Published: Emerald Publishing 2024-01-01
Series:Rajagiri Management Journal
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/RAMJ-10-2022-0153/full/pdf