An Overview of Small Farm Direct Marketing

Direct marketing refers to selling that is based on a personal, one-to-one relationship that ties farmers and consumers together. Many times this relationship is face-to-face, like at farmers' markets. Other times, the consumer and farmer may not actually meet, for example, Internet sales. Thi...

Full description

Bibliographic Details
Main Authors: Mickie E. Swisher, James Sterns
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2003-06-01
Series:EDIS
Subjects:
Online Access:https://journals.flvc.org/edis/article/view/108828