Cluster-N-Engage: A New Framework for Measuring User Engagement of Website With User Navigational Behavior
User engagement is a part of user experience that measures how attracted the users are in using a certain product or services. The level of user attention while navigating a website is a key factor in determining its effectiveness. Web usage mining can be performed on the weblog of a website to extr...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
IEEE
2023-01-01
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| Series: | IEEE Access |
| Subjects: | |
| Online Access: | https://ieeexplore.ieee.org/document/10274078/ |