The Influence of Customer Relationship Management and Customer Experience on Customer Satisfaction
This research attempts to examine how customer relationship management and customer experience influence customer satisfaction in Lampung Province retail complexes. Data was taken using non-random sampling method with purposive sampling technique and used to meet the number of samples as many as 135...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Bangka Belitung, Fakultas Ekonomi
2023-02-01
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| Series: | Integrated Journal of Business and Economics |
| Online Access: | https://ojs.ijbe-research.com/index.php/IJBE/article/view/641 |