The Impact of Social Media and Lifestyle on the Decision to Become a Customer at PT. Bank Syariah Indonesia KCP Tomang Elok Medan
This study aims to look at the influence of social media and lifestyle on the decision to become a customer of Bank Syariah Indonesia (BSI). This is because the market share of Islamic banks in Indonesia is experiencing a fairly slow increase, while the number of Islamic banks in Indonesia from yea...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2023-08-01
|
| Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
| Subjects: | |
| Online Access: | https://e-journal.ikhac.ac.id/index.php/iijse/article/view/3951 |