The Efficacy Strategy of the Launching New Variety Product: Case Study Bagong Canned Gudeg a Traditional Foods from Yogyakarta
Nowadays, culinary industries significantly enhance capacity product diversification to endorse economic development. This significant change appears to unlock the product's positioning in the market through various foods industries. Also, R & D results often become a solution for fostering...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Telkom University
2022-04-01
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| Series: | Jurnal Manajemen Indonesia |
| Subjects: | |
| Online Access: | https://journals.telkomuniversity.ac.id/ijm/article/view/2714 |