The Impact of Social Media Adoption by Companies. Digital Transformation
This article highlights the adoption of social media by organizations and its consequences on the company’s performance. These topics of debate are becoming more and more common in the business environment. In fact, it is the main argument for which this paper relates the particularly important aspe...
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Format: | Article |
Language: | English |
Published: |
Sciendo
2020-06-01
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Series: | Studia Universitatis Vasile Goldis Arad, Seria Stiinte Economice |
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Online Access: | https://doi.org/10.2478/sues-2020-0014 |