The Impact of Social Media Adoption by Companies. Digital Transformation

This article highlights the adoption of social media by organizations and its consequences on the company’s performance. These topics of debate are becoming more and more common in the business environment. In fact, it is the main argument for which this paper relates the particularly important aspe...

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Bibliographic Details
Main Author: Onețiu Darius Daniel
Format: Article
Language:English
Published: Sciendo 2020-06-01
Series:Studia Universitatis Vasile Goldis Arad, Seria Stiinte Economice
Subjects:
Online Access:https://doi.org/10.2478/sues-2020-0014