Fire Eaters: Exploring Consumer Preferences for Labeling Extensive Livestock Products Providing Wildfire Prevention Services

Fire Eaters: Exploring Consumer Preferences for Labeling Extensive Livestock Products Providing Wildfire Prevention Services

Extensive livestock grazing has proved to be a valuable tool to reduce wildfire risk in Mediterranean landscapes. Meat from herds providing wildfire prevention services exhibit sustainability traits that can appeal to ethical consumers and find a suitable niche in local markets. This study assesses...

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Bibliographic Details
Main Authors: Emma Soy-Massoni, Kathleen Uyttewaal, Núria Prat-Guitart, Elsa Varela
Format: Article
Language:English
Published: MDPI AG 2022-05-01
Series:Land
Subjects:
lamb consumption
lamb labeling
local production
credence attributes
land abandonment
wildfire risk reduction
Online Access:https://www.mdpi.com/2073-445X/11/5/700

Internet

https://www.mdpi.com/2073-445X/11/5/700

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