Pemilihan Strategi Pemasaran Dengan Metode SWOT Dan TOPSIS
Marketing is an important activity of the company. The main purpose of company marketing is to increase profit. CV X is a trading company. The company’s problem is the stable product sales. Companies must determine the right marketing strategy. This study uses SWOT analysis to identify factors and f...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Jurusan Teknik Industri, Fakultas Teknik Universitas Muhammadiyah Malang
2017-08-01
|
Series: | Jurnal Teknik Industri |
Subjects: | |
Online Access: | http://ejournal.umm.ac.id/index.php/industri/article/view/4613 |