Organizational communication and innovation in micro and small companies: a study on the application of the “Innovation Radar”
This paper is a study on corporate communication and the ability to innovate in small businesses. The guiding question seeks to respond whether organizational communication is able to make progress and / or support innovation in micro and small companies, and the main objective is to analyze the rel...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Centro de Estudos de Comunicação e Sociedade (CECS)
2014-12-01
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Series: | Comunicação e Sociedade |
Subjects: | |
Online Access: | https://revistacomsoc.pt/article/view/1151 |