ANALISIS PERILAKU ISLAMI TERHADAP NIAT BELI KOSMETIK HALAL MELALUI SIKAP KONSUMEN

The current trend in Indonesian society is the hijrah trend. People change lifestyles to become more aware and concerned with the halal of a product. Halal standard developed from food-beverage products, now it develops service and lifestyle products (halal cosmetics). One of the halal cosmetics sol...

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Bibliographic Details
Main Authors: Lisa Adriani, Ma'ruf Ma'ruf
Format: Article
Language:English
Published: Research Center and Case Clearing House, Sekolah Tinggi Manajemen PPM 2020-01-01
Series:Journal of Management and Business Review
Subjects:
Online Access:https://jmbr.ppm-school.ac.id/index.php/jmbr/article/view/176