How Do Personality Traits Influence the Behavioral Intentions of Gen-Z Tourists?
Purpose – This paper examined the influence of tourists’ personality traits, the perception of tourist destinations, and attitudes toward a destination on the behavioral intention of members of Generation Z in Indonesia during the COVID-19 pandemic. Design/Methodology/Approach – A total of 682 resp...
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| Format: | Article |
| Language: | English |
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Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
2023-01-01
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| Series: | Tržište |
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| Online Access: | https://hrcak.srce.hr/file/452131 |