FOSTERING CUSTOMER LOYALTY AMONG MUSLIM CLIENTS: STRATEGIES FOR ISLAMIC BANKS

This research examines the influence of service quality, corporate image, customer satisfaction, and customer engagement on loyalty in Islamic banks. The study was conducted by distributing questionnaires to 500 randomly selected West Sumatra, Indonesia respondents. This research uses Structural Eq...

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Bibliographic Details
Main Authors: RONI ANDESPA, YULIA HENDRI YENI
Format: Article
Language:English
Published: Hamdard Foundation 2024-03-01
Series:Hamdard Islamicus
Subjects:
Online Access:https://www.hamdardislamicus.com.pk/index.php/hi/article/view/499