Applying Innovation Strategy and Its Effect on Competitive Advantage of Creative Industry: Spicy Culinary Subsector in Indonesia

The main issue of this study is the intense competition among business competitors both new business competitors and old business competitors which have controlled the Indonesian market. Besides, there has been an increasing number of SMEs that engage in culinary sector. However, many culinary secto...

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Bibliographic Details
Main Authors: Nizar Alam Hamdani, Rima Tita Vita Rawita
Format: Article
Language:English
Published: Research Collaboration Community (RCC) 2023-11-01
Series:International Journal of Business, Economics, and Social Development
Subjects:
Online Access:https://journal.rescollacomm.com/index.php/ijbesd/article/view/468