THE EMERGING RETAIL LANDSCAPE: CREATING AND DELIVERING A SEAMLESS CUSTOMER EXPERIENCE
Retail touches the lives of people all over the globe, the beneficence of retail services in augmenting competencies for diverse consumer goods and services has been duly acknowledged. Retail, a traditional activity involving buying and selling of products has been reinvented with the effects of mod...
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Format: | Article |
Language: | English |
Published: |
Ramanujan College, University of Delhi, Delhi, India
2016-07-01
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Series: | Ramanujan International Journal of Business and Research |
Subjects: | |
Online Access: | https://rijbr.in/1/article/view/145/145 |