Corporate Identity as a Factor of Corporate Security
Forming-upof the corporate identity is based on cognitive, affective and conative elements of corporate culture. The group as an entity choosing goals and values ensures a certain response to standards and values of corporate culture within the parameters of its social responsibility. Corporate secu...
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Format: | Article |
Language: | English |
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M.V. Lomonosov Moscow State University
2011-01-01
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Series: | Psychology in Russia: State of Art |
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Online Access: | http://xn--n1abc.xn--p1ai/periodicals/pdf/pinr/2011/23_2011_perelygina.pdf |