Examining the Mediating Role of Destination Image on the Relationship between Perceived Risk and Willingness to Revisit: The Case Study of Arg-e Bam after the Earthquake Disaster
Despite the importance of perceived risk related to tourism and willingness to revisit, few studies have been done on the effect of perceived risk on the willingness to revisit through the mediating role of destination image. By investigating the effect of perceived risk on the destination image and...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2017-04-01
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Series: | Muṭāli̒āt-i Mudīriyyat-i Gardishgarī |
Subjects: | |
Online Access: | https://tms.atu.ac.ir/article_7299_d20fc3b197bad1934181911d5ded1bc3.pdf |