Upaya Meningkatkan Keberhasilan Usaha Industri melalui Implementasi Konsep Pemasaran
These days corporate world faces tight competition, so that marketing function in company become of vital importance. One of the strategies to interrogate that by using marketing concept. Implementation of marketing concept that is market orientation, consist of customer orientation, competitor orie...
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Format: | Article |
Language: | English |
Published: |
Universitas Proklamasi 45 Yogyakarta
2011-12-01
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Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
Subjects: | |
Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/68 |