TOURISM MARKETING: CONTEXT, CHALLENGES AND POTENTIAL
Tourism is one of the leading and most dynamic sectors of the world economy, and for its rapid pace, it is recognized as the economic phenomenon of the century. Modern tourism is an increasingly intensive, business-oriented, and commercially organized group of activities, and tourism marketing is be...
Main Authors: | , |
---|---|
Format: | Article |
Language: | Indonesian |
Published: |
Universitas Udayana
2020-12-01
|
Series: | Jurnal IPTA |
Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/68751 |