Supermarket trends for rainbow and steelhead trout products: Evidence from scanner data
Farm-raised trout is the second-largest foodfish sector of United States (U.S.) aquaculture, with the first trout farms established more than a century ago. Given its importance to both U.S. and global aquaculture, there is surprisingly little research on critical markets and marketing for trout in...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2023-06-01
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| Series: | Aquaculture Reports |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2352513423001187 |