Attitudes and behaviors of the young generations in the context of the sharing economy concept in Croatia

Due to the growing importance of new generations in upcoming market trends, attitudes, and behaviors of the young generation (Millennials and Z generation) towards the use of the sharing economy (SE) concept in Croatia were explored. The literature that connects SE and sustainability, and the Millen...

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Bibliographic Details
Main Authors: Maja Martinović, Zoran Barac, Valentina Pirić
Format: Article
Language:deu
Published: Faculty of Economics University of Rijeka 2023-12-01
Series:Zbornik radova Ekonomskog fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu
Subjects:
Online Access:https://www.efri.uniri.hr/upload/06-Martinovic_et_al-2023-2.pdf