Attitudes and behaviors of the young generations in the context of the sharing economy concept in Croatia
Due to the growing importance of new generations in upcoming market trends, attitudes, and behaviors of the young generation (Millennials and Z generation) towards the use of the sharing economy (SE) concept in Croatia were explored. The literature that connects SE and sustainability, and the Millen...
Main Authors: | , , |
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Format: | Article |
Language: | deu |
Published: |
Faculty of Economics University of Rijeka
2023-12-01
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Series: | Zbornik radova Ekonomskog fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu |
Subjects: | |
Online Access: | https://www.efri.uniri.hr/upload/06-Martinovic_et_al-2023-2.pdf |