CUSTOMER BEHAVIOR TRANSFORMATION: HISTORY AND TODAY
The current stage of economics development is characterized by high interest in studying economic theory. A key aspect of this theory is studying customer behavior. When Russian economy overcame the economic crisis, the study of issues of the consumption theory acquired an additional importance, as...
Main Author: | N. V. Barinova |
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Format: | Article |
Language: | Russian |
Published: |
Plekhanov Russian University of Economics
2018-06-01
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Series: | Вестник Российского экономического университета имени Г. В. Плеханова |
Subjects: | |
Online Access: | https://vest.rea.ru/jour/article/view/506 |
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